Part of More · Intentional collaborations

We facilitateimpactful partnerships

We help organisations find where they can make the greatest social impact, and who to make it with. Together we facilitate collaborations that bring social innovation to life, strengthen human rights, and create more child-friendly societies.

Case · Brand, activism & refugee rights

Ben & Jerry's – Social Mission Manager

When Ben & Jerry’s, then owned by Unilever, wanted to develop its social mission in the Nordics, they asked Sol to help. Together we built collaborations that put a well-loved brand behind the people and organisations working for refugee rights, climate justice and stronger communities.

In collaboration with

Ben & Jerry’s
Ben & Jerry’s
Organisation
Ben & Jerry’s Nordics, then owned by Unilever
Our role
Social Mission Manager, Nordics (consultancy assignment)
Years
2017–2019
Focus
Refugee and asylum rights, climate justice, community building

What we did

We pioneered cross-sector partnerships that bridged business innovation with social justice, uniting diverse stakeholders around shared values. Together with humanitarian organisations, businesses, the public sector and grassroots movements, we developed the brand’s value-led activism strategy in the Nordics. The work was done together with Ben & Jerry’s global social mission team. We collaborated with the International Rescue Committee on a campaign for refugee rights in Europe, alongside Welcome App, Nema Problema, Ung i Sverige and many other organisations.

Ben & Jerry’s — What we did

Every side of the table

The brand brought reach and a warm, playful voice. The organisations brought expertise and the stories of the people they work with. Together, the message reached far beyond what any of them could have done alone.

Ben & Jerry’s — Every side of the table

Today

Today, Part of More works closely with Ben Cohen and the Free Ben & Jerry’s campaign (freebenandjerrys.com), which calls for Ben & Jerry’s to be sold to socially aligned investors.

Watch the film

#freebenandjerrys — Free Ben & Jerry's

#freebenandjerrys

freebenandjerrys.com